Less, but better

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Great design is long-lasting. – taken from Dieter Ramsten principles for good design.

This particular principle is especially true for Rams’ perhaps most seminal design, the record player Braun SK 4 that’s commonly know as ‘Schneewittchensarg’ (Snow White’s Coffin) in Germany:

Schneewittchensarg

Schneewittchensarg

While the product itself is more than obsolete the ideas and concepts behind this design can still be seen in many modern day devices. This is especially true for most of Apple’s designs, which draw heavily upon Rams’ work.

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