Fonts in use: Typefaces in the wild

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I like the simple elegance of type, the multitude of typefaces – from very ancient to very modern – available today and the vast range of intent, identity, tone and voice typefaces allow you to convey. I think you could say I’m fond of fonts (though as any type nerd will tell you there’s a subtle, yet distinct, though today not anymore relevant difference between the two) …

Seeing fonts in use in the wild is really intriguing because it shows what an important part type plays in design and everyday life to the extent we easily recognize brands by just seeing some text written in a particular, distinctive font.

Fonts In Use is a public archive of typography indexed by typeface, format, and industry. It lets you browse through fonts by industry, media type and typeface giving examples of each font as it occurred in an actual publication or piece of design.

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