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I’m an independent IT consultant and entrepreneur in the Internet and software business. I’m interested in design, enterprise applications, web apps and SaaS products. I design and develop business solutions and applications. I help companies in terms of software quality and knowledge transfer, e.g. with Angular and Spring Boot.

nagg – Simple A/B Testing For Links

nagg is an interesting take on URL shortening. It lets you enter up to 4 links each of which will be presented to the user clicking on the link at a previously set rate. For example, if entering four links with a rate of 25% each, each link will be shown every fourth time a user clicks on the shortenend link. This allows you for instance to do quick split testing of marketing sites or landing pages.
Sunday January 19th, 2014 by Bjoern in Business, Web
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Designing For User Delight

Adam Berrey wrote a nice article about why a Minimum Viable Product (MVP) often falls short of meeting users' needs. He argues that by focussing on a product's gestalt (its core features and experience, i.e. its essential characteristics, such as Google's search bar or Facebook's friends feed), design and quality truly successful product designs delight the user to a degree he or she falls in love with the product.
Sunday October 6th, 2013 by Bjoern in Design, Entrepreneurship
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